Revenue Management Simulator

Where the next generation of revenue managers trains.

A full-stack hospitality simulator covering pricing, distribution, F&B, reputation and forecasting. Built for university programmes and corporate training, so the mistakes happen in class instead of in the P&L.

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Real scenarios for real revenue managers

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Built on industry standards

USALI · HSMAI · LTI 1.3 · GDPR · AACSB-ready · SAML 2.0 · STR-aligned ·

Built by the people who run this every day

Designed by working revenue managers, senior industry professionals and academic researchers. Every decision in the simulator reflects one we make in production.

Why it works

A simulator that puts you in the seat.

Less a tool to learn than a revenue desk to inhabit. The scenarios are written with the people who actually sit at one.

Real scenarios

Cases pulled from the actual desk.

A trade-fair week with an OTA parity audit pending. A group asking for 80 rooms at twenty-five points off. The dilemmas a revenue manager really opens on a Monday morning, not the textbook version.

Designed with the industry

Built with revenue managers, not just for them.

Every decision in the simulator was reviewed by senior RMs who sign their own every day at Minor Hotels, Meliá and others. If it isn't how the desk works in production, it doesn't ship.

Take the helm

You don't study the role. You hold it.

From turn one the student runs the desk. Pricing, pacing, reviews, P&L: it all rolls up to them. The mistakes and the wins both belong to the same person.

Dashboard

A morning briefing in fifteen seconds.

Rank vs. competitors, profit to date, occupancy, TRevPAR. The first decisions of the day already framed.

Pickup pace

See exactly which days are pacing behind.

Each future arrival day, scored against the typical S-curve. Days that need pricing or restriction action surface immediately.

Channel economics

Net ADR, not just gross.

Commission rates, parity penalties, marketing spend. Distribution as the discipline that decides margin, not just rate strategy.

Reputation engine

Reviews shape the next turn.

Sub-ratings per source. The score directly modulates demand. The price-vs-quality loop, internalized.

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Who it's for

A simulator that meets the institution where it is.

Universities & business schools

A semester-long playable case. Native LTI integration with Canvas, Moodle and Blackboard. Auto-debrief means the class evaluates itself, so instructors recover hours per week.

Best fit

Hospitality programs

The differentiator your Revenue Management module needs. Multi-team competitive, with the same decision surface a working revenue desk touches on a Monday morning, in the language your students will use in their first job.

Hotel chains

Onboard junior revenue managers in weeks, not quarters. White-label with your brand and segments. Replay specific historical situations to teach pattern recognition. Self-hosted available.

"The lab where revenue managers make their mistakes before the mistakes make them."

RevLabPro philosophy

The team

Built by people who do this for a living.

A blend of academic researchers and senior revenue executives, with day-to-day operating experience at one of Europe's largest hotel groups.

Meet the team

Want to try it in your program?

Twenty minutes is enough to know whether it fits. Direct conversation with the team behind the product.

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